How to add a custom logo to WordPress

When you visit a website, what’s the thing you first notice and remember later? That’s right, the logo. This little symbol is a crucial branding tool. And that’s exactly why most websites place it in the top-left corner. It’s a known fact that when visitors visit a page, their eyes are drawn to this place. So, one of the first things you want to do after setting up your site is to learn how to add a custom logo to WordPress.

Since you’re just setting up your website and choosing the best WordPress theme for your business, it’s safe to assume that you’re new to the game. So, in this article, we’ll deal with a little bit more than just setting a custom logo. Firstly, you’ll learn why a logo is such an important asset to have on your site. You’ll also learn how to make one for little to no money, and finally how to add or change it on your site.

Importance of having a logo on your WordPress site

As someone who leads a business, you probably already know that the logo is a crucial component of your website branding. And there are a few reasons why this is the case.

  • It creates an identity. Not only that logo helps brand your website and relate it to real life, but it also communicates ownership and creates recall value.
  • A good logo helps your audience to differentiate you from the competition and boost brand awareness.
  • It draws attention. Or that’s what it’s intended to do. People are drawn to interesting colors and designs. That’s why your logo needs to be done well.
  • A logo can boost brand loyalty with time.

Just take a moment and think about the most memorable logos you can think of. Even without a name, everyone recognizes the business behind them. So, how you can create an effective logo without breaking the bank?

Apple logo.
Even without anything written beside it, you still know what the company this logo represents.

How to make a logo?

With this, there are a few ways you can go. In essence, it all depends on your budget. If you have some money to spend on it, hiring a professional designer is the safest route to follow. However, as most startups are based on good will much more often than on lots of money, here’s what you can do with not that much funds.

Check out free online logo maker tools. There’s plenty of options you can choose from, and you don’t need any excessive knowledge on the topic of digital design. The entire process usually doesn’t take longer than 10 minutes, and it’s effortless. So, even now you’re just a couple clicks away from having a representative logo.

The other option you have is hiring a designer via Fiverr or some other website that offers similar services. Using these, you can get great value for money. However, be sure to explain to the person you’re working with what your plans and intentions are. Your logo must work in correlation with the color scheme you choose for your WordPress site to get the best results.

How to add or change the logo in WordPress

And finally, we’re coming to the answer to the question of how to add a custom logo to WordPress. And the way you do this is dictated by the theme you have chosen. Naturally, with premium ones, you get more support and more customizability. However, it’s not necessary to spend your money on these. The free examples work just as fine most of the time.

After you’ve logged on to your WordPress dashboard, click on the Appearance tab on the left. In the drop-down menu, navigate towards Header and click on it. A new window will appear, and in it, there will be an option that allows you to upload an image. Some themes do have suggestions on the logo sizes, but professionals from WP Full Care assure us that you can leave them as is without any worries.

Now, many themes place filler text in the area where the logo should be. So, when you upload your own, make sure to uncheck the Show header text with your image box. Click on Save Changes, and you’re good to go. Now, you can get back to your homepage and check out your new awesome logo.

Woman finding out how to add a custom logo to WordPress.
Since it’s not difficult to learn how to add a custom logo to WordPress, you have no excuse not to do it.

How to change the WordPress login page logo

This may not interest all of you, but we figured out that quite a few people would like to know this piece of information also. So, if you’re running a website design company, it’s a nice touch to change the default WordPress logo with the logo of the company you’re working for in the dashboard login section. It won’t help you edit a home page quicker, or make it look any nicer. However, this is a kind of novelty thing for your employees.

There are a few ways you can achieve this. The first one is modifying the code. And although this is easy for someone who works on the websites all the time, for a beginner or a business owner, it may be too much. Luckily, there’s plenty of plugins that provide the solution. And Login Logo is one of them.

First of all, you need to install and activate the Login Logo plugin to your WordPress site. After that, ensure that the file name of your logo is ”login-logo.png”. This is very important, so be sure not to skip it. Now, upload the file into your ”WP-Content” folder and your dashboard logo should change automatically.

Hand holding a WordPress logo.
You can replace your WordPress logo with your own easily.

As you can see, the solution to the problem of how to add a custom logo to WordPress is simple. It doesn’t take much time or knowledge to perform this action. You can even create a logo by yourself. So, with all the tools you have in your hands, it would be a pity not to take advantage of such an important branding piece as a logo.